The Ultimate Guide to Men’s Swim Briefs: Summer 2025 Trends & Why Club Seven’s New Collection is a Must-Have
Summer is here, and whether you’re lounging poolside, hitting the beach, or just trying to survive the heatwave with some dignity intact, the right swim briefs can make all the difference. Gone are the days of frumpy board shorts—2025 is all about confidence, style, and a little bit of cheeky fun.
At Club Seven Menswear, we’re diving deep into the hottest men's swim brief trends, how to rock them with any summer body, and what to look for when buying your next pair. Plus, we’re spilling the tea on our brand-new swim briefs - engineered for comfort, style, and serious head-turning power.
Summer 2025 Swim Brief Trends: What’s Hot (Literally)
This year, swim briefs are bolder, brighter, and more body-inclusive than ever. Here’s what’s making waves:
1. Psychedelic Prints & Bold Colours
Vibrant, abstract patterns and eye-popping hues are dominating swimwear. Think neon swirls, trippy geometrics, and tropical bursts that scream, "I’m here to party." If you want to stand out (and maybe blind a few haters with your style), this is the trend for you.
2. Retro Revival
The ‘70s and ‘80s are back, baby! Vintage-inspired stripes, high-cut legs, and retro colour combos (mustard yellow, burnt orange, royal blue) are giving major throwback vibes. Perfect for guys who love a classic look with a modern twist.
3. Minimalist & Solid Colours
Not into loud prints? No problem. Sleek, solid-colour briefs in deep greens, navy, and burgundy are timeless and flattering, especially if you’re keeping it low-key but still want to look expensive.
4. Thin Sides for a Sexier Silhouette
The "less is more" approach is in full swing. Swim briefs with thin sides (4cm or less) are trending hard, elongating legs and giving a more sculpted look. Ideal for shorter guys or anyone who wants to show off their hard-earned summer body.
5. Eco-Friendly & Sustainable Fabrics
Sustainability isn’t just a buzzword—it’s a movement. More brands are using recycled nylon, ocean waste fabrics, and plant-based materials to create swimwear that’s kind to the planet and your skin.
How to Choose the Best Swim Briefs for Your Summer Body
No matter your shape or size, the right swim briefs can enhance your best features and make you feel like a Greek god (or at least a very confident mortal). Here’s how to pick the perfect pair:
For Slim Guys
- Horizontal stripes add width.
- Bold patterns create the illusion of more muscle.
- Avoid overly tight cuts—opt for a slightly looser fit to avoid looking swallowed by fabric. Go for a size bigger than you usually wear if you’re unsure. Measure from your hip and not your waist.
For Athletic Builds
- Contrasting colours highlight your shape.
- Mid-rise waistbands accentuate those V-lines.
- Compression-lined briefs keep everything in place (no awkward shifting).
- Avoid overly tight cuts—opt for a slightly looser fit to avoid looking swallowed by fabric. Go for a size bigger than you usually wear if you’re unsure. Measure from your hip and not your waist.
For Dad Bods & Stockier Frames
- Dark colours streamline your silhouette.
- Wider waistbands provide extra support.
- Retro cuts (like side stripes) add a stylish distraction.
- Avoid overly tight cuts—opt for a slightly looser fit to avoid looking swallowed by fabric. Go for a size bigger than you usually wear if you’re unsure. Measure from your hip and not your waist.
For Everyone Else
- Vertical stripes elongate the body.
- Moisture-wicking fabric keeps you dry (and prevents *unwanted* transparency).
- Adjustable drawstrings ensure a snug, flattering fit.
- Avoid overly tight cuts—opt for a slightly looser fit to avoid looking swallowed by fabric. Go for a size bigger than you usually wear if you’re unsure. Measure from your hip and not your waist.
Introducing Club Seven’s New Swim Briefs: The Hottest Pair You’ll Own This Summer
Now, let’s talk about the real star of the show—our brand-new Club Seven Swim Briefs. Designed for confidence, comfort, and head-turning style, these briefs are the must-have for summer 2025.
Why Club Seven Swim Briefs Are the Best Choice This Year
✅ Ultra-Soft, Quick-Dry Fabric – Made from premium polyamide, our swim briefs dry in seconds and feel like a second skin. No more soggy, clingy fabric after a dip!
✅ Anatomically Designed Pouch – Our signature 3D support pouch gives you a flattering, natural shape without sacrificing comfort. No awkward squishing—just a perfect fit.
✅ 4-Way Stretch for Total Freedom – Whether you’re swimming, sunbathing, or strutting your stuff, these briefs move with you, not against you.
✅ UPF 50+ Protection – Because sunburn in that area is nobody’s idea of a good time.
✅ Eco-Friendly & Sustainable – Reduced plastic with recyclable packaging, so you can look good and do good for the planet.
✅ Bold & Minimalist – From vibrant tropical prints to sleek solid colours, we’ve got a style for every mood.
✅ Size-Inclusive (XS–XXL) – Because confidence shouldn’t be limited by size.

Who Are These Swim Briefs For?
- Gym rats who want to show off their gains.
- Beach bums who live for golden-hour selfies.
- Fashion-forward guys who refuse to blend in.
- Anyone who wants to feel sexy, comfortable, supported, and unstoppable this summer.
Let’s be real—most swim briefs either look good but feel terrible, or feel great but look boring. Ours? They do both. Whether you’re lounging in Ibiza, diving into Miami’s hottest pools, or just trying to survive your local beach day without a wardrobe malfunction, Club Seven Swim Briefs have your back (and front).
So, what are you waiting for? Upgrade your swimwear game and make this summer your most confident yet. Shop the new Club Seven Swim Briefs now—because you deserve to feel (and look) incredible.
What’s your go-to swim brief style? Drop a comment below—we’d love to hear from you!
P.S. Ladies, these swim briefs make a great gift for your favourite man. Just saying. For the gay men, these are going to make you walk like a King on the beach.